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Baton Rouge’s Red Stitch Turns Needlepoint into a Community Hub

M By MSIITBD News Portal
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News image related to Moving the Needle: The Red Stitch’s new brick-and-mortar is a stitching wonderland - inRegister
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More than a store, The Red Stitch is a stitched‑together gathering place for Baton Rouge’s creative crowd.

Key points

  • The Red Stitch combines retail with workshops and social events to foster a local creative community.
  • Owner Sarah Edgecomb views needlepoint as a mental‑reset tool that counters screen fatigue.
  • The shop offers a range of themed kits, from sports to baby motifs, appealing to diverse customers.

The Red Stitch opened its doors in August at Jefferson Plaza on Jefferson Highway, turning a bright, rainbow‑lined storefront into a gathering spot for needlepoint enthusiasts and newcomers alike.

Owner Sarah Edgecomb, a former business professional with an LSU finance degree, says the idea sparked when she tried a canvas kit at a lake house and instantly ordered three more, prompting her to imagine a communal space where people could share the craft.

A colorful sanctuary for stitchers

Inside, the shop blends grandma‑style comfort with eye‑catching hand‑painted canvases, offering everything from a “Geaux Tigers” football patch to a “Baby Sleeping” sign, while encouraging visitors to browse, shop and chat about each other’s projects.

Beyond retail, Edgecomb runs open stitching classes and hosts mahjong evenings, describing the venue as a “Stitch Krewe” where participants feed off one another’s energy and creativity.

Classes, mahjong nights and more

Edgecomb believes the surge in needlepoint popularity stems from a desire to step away from screens; she notes that the focused, tactile nature of stitching gives the brain a break and can help people recenter after a stressful day.

The Red Stitch is located at 7517 Jefferson Highway, and details on upcoming classes and events are posted on theredstitch.com.

Reader questions

What types of classes does The Red Stitch offer?

The shop hosts open stitching classes where participants can learn and work on projects together, as well as occasional mahjong nights.

Where is The Red Stitch located?

It is at 7517 Jefferson Highway in the Jefferson Plaza shopping center, Baton Rouge.

How can I find out about upcoming events?

Event schedules and class information are available on the store’s website, theredstitch.com.

Source: inregister.com

M

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MSIITBD News Portal

Reporting from the MSIITBD News Portal newsroom.

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